It is a small book compared to the 600 page tome by Friedman, and aimed at the common man and students alike. As popular as the book may be, some reviewers assert that by what it leaves out, Friedman’s book is dangerous. The authors point to the fact that there isn’t a single table or data footnote in Friedman’s entire book.

“Globalization is the greatest reorganization of the world since the Industrial Revolution,” says Aronica.

You may want to see http://www.mkpress.com/flat
and watch http://www.mkpress.com/flatoverview.html
for an interesting counterperspective on Friedman’s “The World is Flat”.

Also a really interesting 6 min wake-up call: Shift Happens! http://www.mkpress.com/ShiftExtreme.html

There is also a companion book listed: Extreme Competition: Innovation and the Great 21st Century Business Reformation
http://www.mkpress.com/extreme
http://www.mkpress.com/Extreme11minWMV.html

Thanks for your comment. It’s an interesting perspective and one that needs to be considered for the reasons you outline.

For a small player like us, all the reporting around the Black Book is good – It shines a light on the outsourcing industry and we think gives our prospective customers another pause for consideration.

Their contribution is reporting the real pulse of the outsourcing users globally. Big vendors don’t like to be outside the Top Ten…and Indian vendors feel its dishonor to not be #1.

No wonder these three companies – all who have their largest employee groups in India – are so offended and critical. The Business Week reporter tried to aid the three Indian outsourcing firms to deflect the bad publicity from their client dissatisfaction but its backfired because of sensationalism and story mistruths.

Its drawing more attention and respect to The Black Book of Outsourcing. So important and they deserve it.