We found this great blog post today over at Entrepreneur.com, Top 20 Questions to Ask Before Hiring an SEO Company. Here are the first 10:
- Do you guarantee top search engine rankings?
- Will my website need to change?
- What is your process for keyword research?
- What is your pricing, and when can I expect (ranking) results?
- How will I be able to gauge progress, and what level of communication should I expect?
- Are you visible in the industry? Where can I find you?
- Describe your firm’s general SEO experience and a few client references.
- How long will our agreement (contract) last?
- What should my SEO agreement include?
- Who are your competitors, and why are you better for us?
We do a little bit of SEO work at TPL. One of our current clients has his own in-house SEO campaign and dropped in on us in Ho Chi Minh City, Vietnam, during one his frequent business trips to Asia. He sat down with managers and staff and provided a nearly 2-day training on SEO and how we could support his in-house SEO campaign.
It was a really great learning experience – it seems that this client really knew his SEO. His internet store is consistently ranked on the first page of Google results.
Of course, there are many tools and tricks to in order to achieve SEO – and there isn’t a clear-cut formula. That’s why online businesses outsource their SEO work – it’s a huge job and a lot of of it is quite repetitive. We’ll even bet that some of the SEO companies you’re outsourcing to are outsourcing to companies like us!
